During my journey as a business consultant, coach, facilitator and speaker for the last 15 years, I found a great demand to put together my unique perspective and processes into an easy-to-read guide that can be applied by almost any business leader.
One of the major challenges I see on an everyday basis is a failure to develop a strategy for your business by learning and mastering strategic thinking. Most of you are great at what you do—plumber, chef, architect, or writer; you wouldn’t be in business doing it if you weren’t. But expertise in your chosen field isn’t enough. A superior product or service, a scalable, profitable business model, and a hallmark customer experience don’t just happen. They come from being focused and detail oriented, a master of tactics whose every action is carefully planned to achieve a specific, strategic end. My book is a strategic planning guide that gives business owners and executive directors the fundamental step-by-step process to build this strategy and become a sustainable world-class organization. The book is in final edits and will be released by the spring of 2020.